About us

A team of “Professional Dreamers”

A dream you dream alone is just a dream.
A dream you dream together is reality.

We are a team of professionals who endeavour every day to make sport a means of sharing positive values, linked to respect for ourselves, for others and for the planet.

We believe in the transformative power of fatigue especially when it is shared in its most noble and genuine spirit.

We have adopted travel as a way of life and have found the best tool for discovering new places and people is a bicycle; pushing on the pedals and letting the wheels roll towards adventure.

But we are aware that every trip requires preparation, attention to detail, training and above all motivation. Just like making a dream come true.

For this reason we put into our daily work not only passion and commitment but also all our experience and professionalism, with particular attention to the person in front of us and to the quality of the relationships with those who choose to rely on us to have new experiences and achieve their goals.

Matteo Venzi

FORMER TRIATHLETE & PH.D ENGINEER

  @rollingdreamer

Never say never man. Triathlete and traveler, he is not afraid of failure but has a desire and hunger: to try, to learn, to reach the objective. Over time he has learned to slow down and to interpret performance not as an end but as a means to improve and better enjoy each new journey, with the right balance between training and well-being. So many ideas but he has them very clear and is determined to put them into practice.

Andrea Gelli

Personal trainer & expert bike GUIDE

  @zaira_zazza

Risk is a part of business. After years of experience as a sales manager in fashion, he decides to break away and embark on a long cycling trip to Australia and New Zealand. Back in Italy he was convinced to transform his passion for sport into a real profession. Thus began his experience in the world of cycling with the La Strana Officina brand and opening a Training Lab in Florence.